162x Sales Growth in Just 2 Months

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162x Sales Growth in Just 2 Months

Overview

We helped Jordan Fogarty fix listings, optimize SEO, and launch PPC, boosting sales 162x from $150 to $24K+ monthly. Two products hit #1 Best Seller, with PPC delivering a 19–22% ACoS and 10–13% TACoS for sustained growth.

Highlight

Sales Rank: 2 products became #1 Best Seller
Sales Growth: 162x increase in just 2 months, from $150 to $24K+
PPC Performance: ACoS 19–22%, TACoS 10–13%

Client Insights

Timeline: 2024 – Ongoing
Marketplace: Australia
Niche: Home & Kitchen, Baby, Personal Care
Amazon Store: https://amazon.com.au/olara

Jordan Fogarty, an entrepreneur with multiple private-label brands—including My Incense Waterfall and Olara (Home & Kitchen), Ludere (Baby), and Hoppy Beauty (Personal Care)—approached us in May 2024 for assistance in optimizing and scaling his Amazon store in Australia.

At the time, his Amazon business faced several critical challenges that limited sales potential and brand visibility.

Website URLs:

- OLARA: https://www.olara.com.au
- LUDERE: https://www.ludere.com.au
- Hopy Beauty: https://www.hoppybeautyco.com
- My Incense Waterfall: https://www.myincensewaterfalls.com

Zonpal Services

The Challenges

Hoppy Beauty Listing Issues – Incorrectly listed as an unbranded product, with poorly written content, missing keywords, and no compelling brand presence. No PPC campaigns were running.
My Incense Waterfall – No Sales & Inactive Ads – This product was not generating any sales, and its PPC campaigns were completely turned off.
Listing Restrictions for Olara & Ludere – Amazon’s regulations and restrictions prevented the proper listing of these products, delaying their launch.

The Approach

To address these challenges and unlock the full potential of Jordan’s brands, we implemented a comprehensive Amazon growth strategy:

Resolved Listing Issues – Collaborated with Amazon Seller Support to successfully list all products, ensuring compliance with platform regulations.

Keyword Research & SEO Optimization – Conducted in-depth keyword analysis to enhance organic ranking and increase product discoverability.

Listing Optimization – Rewrote all product titles, bullet points, and descriptions to create professional, compelling, and SEO-friendly listings.

Enhanced Branding & A+ Content – Designed and implemented stunning A+ Content, a brand story, and an Amazon storefront for registered brands.

Aggressive PPC Advertising – Launched highly targeted ad campaigns across all products, driving immediate traffic and boosting sales.

Ongoing Consultation & Insights – Provided Jordan and his team with valuable strategic insights, optimizing operations and improving decision-making.

The Impact

🏆 #1 Best Seller Badges – Two of Jordan’s brands/products achieved Amazon’s #1 Best Seller ranking in their respective categories.

🚀 162x Sales Growth in 2 Months – Monthly sales skyrocketed from just $150 to over $24K, with current sales stabilizing at $10K–$15K per month.

💪 Profitable & Scalable PPC Advertising – Optimized PPC campaigns achieved an ACoS of 19–22% and TACoS of 10–13%, ensuring cost-effective and sustainable ad performance.